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HomebusinessAlert: How to Verify and Avoid Scammers Posing as Fake Agents

Alert: How to Verify and Avoid Scammers Posing as Fake Agents

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Kenya is experiencing a significant rise in fraud, both online and offline. From cyberattacks targeting critical systems to fake agents and mobile phone scams, fraudsters are exploiting every vulnerability to steal money and sensitive information.

A recent report, the Cyber Shujaa Industry Report 2025, revealed that Kenya recorded 2.5 billion cyberattacks between January and March 2025. Criminals are exploiting weak passwords, outdated software, and insecure networks to breach systems.

At the same time, mobile phone scams are becoming increasingly common. According to a World Bank survey, nearly half of Kenyan mobile phone users recently received fraudulent calls or text messages disguised as urgent financial requests, prize claims, or official government notices. While 51 percent of victims avoided sending money, the growing sophistication of these scams highlights the need for heightened vigilance.

Amid this surge in digital fraud, physical scams like agency fraud are also on the rise. Fraudsters posing as bank agents are targeting families and individuals, exploiting their trust to steal money. Protecting yourself from such scams requires awareness and the ability to identify genuine agents.

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#KataaUtapeli #KaaChonjo

Jane, a small business owner in Nairobi, was rushing to deposit cash at what she thought was a bank agent outlet. However, the kiosk lacked the familiar bank agent branding, no official colours, logos, or signage. When Jane asked for the Certificate of Accreditation, the fake agent gave vague excuses. The required information poster, which should display the agent number and customer service contact, was also missing.

Feeling uneasy, Jane decided to call the bank’s customer service hotline. After providing the agent’s details, she was informed that the outlet was not registered with the bank. Jane’s quick thinking and decision to verify saved her from losing her hard-earned money to a fraudster.

How to Identify Genuine Bank Agents

Like Jane, you can protect yourself by ensuring you’re transacting with an authorized bank agent. Here’s what to look out for, for example, Equity Bank agents are branded as follows:

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Official Branding:Genuine agents display consistent Equity Bank branding, including logos and signage.

Certificate of Accreditation:Check for a valid, up-to-date certificate issued by Equity Bank.

Agent Information Poster:Ensure the poster includes the agent number, customer service contact, and the managing Equity Bank branch.

Online Verification:Confirm the agent’s authenticity on the official Equity Bank website.

Essential Security Tips to Protect Yourself

Equity Bank is committed to safeguarding its customers. Follow these tips to stay safe:

Never share PINs, passwords, or personal banking details with any agent staff.

Always confirm the transaction details on the POS or mobile screen before authorizing.

Keep your ATM’s CVV, PIN, passwords, and OTPs private; banks will never ask for these details.

Use unique passwords for your banking and social media accounts.

If your card gets stuck in an ATM, do not leave or accept help from strangers; contact your bank immediately.

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Avoid using public Wi-Fi for online banking; use mobile data instead.

Verify payment instructions before making any money transfers.

Download banking apps only from official app stores and enable two-factor authentication.

Memorize your PIN, keep it confidential, and shield the keypad when entering it in public.

Report lost IDs or passports to your bank and the relevant authorities as soon as possible.

Never accept assistance from strangers at ATMs; call your bank if you encounter issues.

Regularly monitor your accounts for unusual activity and report anything suspicious immediately.

Report suspicious numbers or SMS lines to 333for FREE.

Be cautious of calls or messages from unknown numbers. All official calls from Equity Bank will originate from 0763 000 000.

Be Vigilant: Fraudsters are constantly evolving their tactics, but you can stay one step ahead by verifying agents and following these security measures.

#KataaUtapeli #KaaChonjo

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