In recent years, the beauty industry in Kenya has witnessed a remarkable transformation, largely fueled by the entrepreneurial spirit of its celebrities.
By launching their own beauty brands, they are blending artistry with commerce, creating products and services that resonate with their fans and beyond.
In this article, WoK looks at the fascinating journey of celebrities who have successfully transitioned into the beauty business, highlighting their innovative approaches.
1. Kate Actress
Kate Actress was recently named the brand ambassador for Nice & Lovely, a leading beauty brand owned by L’Oréal, aimed at enhancing product awareness and educating consumers on beauty applications.
Additionally, she has launched her own line of lip care products under the brand House of Humba, marking her entry into the cosmetics industry.
Her ventures reflect a commitment to authenticity and quality in beauty products, resonating with modern Kenyan consumers.
2. Wahu Kagwi
Wahu operates Afrosiri Salon in Nairobi, offering hair and spa services.
With over seven years in the beauty industry, she emphasizes originality and strategic planning as keys to success.
Wahu advocates for understanding client needs, leveraging social media for marketing, and adapting to trends while maintaining focus on core values.
3. Susan Kaitanny
Kaittany is a prominent Kenyan entrepreneur and the CEO of Posh Palace, a high-end beauty salon in Nairobi.
She has successfully built her beauty business from scratch, also launching Polished by Posh Palace and Polish Cosmetics.
Known for her insights into business management, Kaittany emphasizes the importance of trust and adaptability in entrepreneurship.
Despite facing challenges, including a public fallout with her former business partner Betty Kyallo, she remains a key figure in Kenya’s beauty industry, recognized for her innovative approach and leadership skills.
4. Maureen Bandari
Maureen is the founder and CEO of Bandari Beauty, a skincare brand known for its personalized skincare solutions.
With over a decade of entrepreneurial experience, she has established herself as a leader in the beauty industry, focusing on innovation and customer satisfaction.
Bandari Beauty offers a range of high-performance products, including moisturizers and serums, designed to promote healthy skin
Maureen is also recognized as a content creator and influencer, receiving accolades such as the Pulse Awards 2023 for Business Influencer of the Year.
5. Huddah Monroe
Huddah Monroe, a prominent Kenyan entrepreneur and social media influencer, founded Huddah Cosmetics in 2016.
Initially launching with a few lipstick shades, her brand quickly gained popularity, selling out within ten days.
The line now includes various products like eyeshadow palettes and makeup wipes, designed specifically for African skin tones.
Leveraging her significant social media presence, Huddah emphasizes quality and affordability, making her products accessible to a wider audience.
Her entrepreneurial journey reflects her transition from a reality TV star to a successful businesswoman with diverse ventures.
6. Michelle Ntalami
Ntalami is the founder of Marini Naturals, Kenya’s first 100% organic hair care line, launched in 2015.
Her brand focuses on natural and afro-textured hair, addressing a gap in quality local products for women.
Ntalami’s journey was inspired by her father’s illness, leading her to embrace a natural lifestyle.
She also runs Brandvine Group, a branding agency, balancing both ventures with a dedicated team.
Marini Naturals has expanded to 12 countries and aims to introduce new products catering to men and children, solidifying its position in Africa’s beauty market.
