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HomebusinessEmirates Sets Up Africa's First World Store in Nairobi

Emirates Sets Up Africa’s First World Store in Nairobi

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Emirates, recognized as the largest international airline globally, has launched its Emirates World store in Nairobi, Kenya.

This marks the debut of the airline’s updated retail store concept in Africa, with additional locations anticipated in the region in the upcoming months.

Situated in the state-of-the-art Cube on Riverside Drive, the Emirates World store provides customers with expert travel guidance.

The inauguration of the Emirates World store was officiated by Adil Al Ghaith, Senior Vice President of Commercial Operations, Center, alongside His Excellency, Dr. Salim Alnaqbi, the UAE Ambassador to Kenya.

The ceremony was graced by various esteemed guests, as well as representatives from trade and media partners.

“We are pleased to bring our reimagined retail store concept to Africa for the first time, elevating our customer experience in Kenya, and then in more destinations across the continent in the coming months.

“The Emirates World store provides a flavor of the signature experience we offer, from friendly and insightful staff to hands-on showcases that bring our ‘Fly Better’ promise to life. We can’t wait to inspire our customers to discover more with Emirates when they visit the store,” Senior Vice President of Commercial Operations Adil Al Ghaith said.

Emirates World Store in Nairobi PHOTO/Original

Emirates World store exemplifies the elevated hospitality and personalized service for which Emirates is well-known, aiming to enhance the customer experience from the moment of entry.

The store features a warm and inviting atmosphere that greets every visitor.

Spanning over 330 square meters, the retail area is designed as an open-plan, lounge-like setting, characterized by the airline’s signature light and airy color scheme.

Visitors can engage with the iconic Emirates A380 Onboard Lounge experience through an immersive, full-size display, or they can take advantage of innovative technology features such as the ‘selfie mirror,’ which captures images of travelers against picturesque destination backdrops.

There are six customer service counters staffed by knowledgeable consultants ready to assist with travel planning, reservations, ticketing, and general inquiries, ensuring a smooth journey at every interaction.

These consultants also provide valuable information about Emirates Holidays, the airline’s tour operating division, which offers customized packages designed to create exceptional travel experiences.

Self-service kiosks are available to empower travelers, reducing wait times and facilitating quicker service.

In addition to its commercial activities, Emirates actively supports three Kenyan humanitarian organizations dedicated to child welfare through the Emirates Airline Foundation.

The Little Prince Nursery and Primary School offers comprehensive education and rehabilitation for children, with the Foundation having supported its meal program since 2014.

Alfajiri Street Kids provides a safe environment and various programs centered on art therapy for over 200 children.

Lastly, the Foundation sponsors four-year scholarships for ten students at the Starehe Boys’ Centre, which offers academic support for underprivileged boys, including high school and multiple tertiary programs.