UAP Old Mutual has rebranded to Old Mutual Kenya.
The company shared the news during its 177th anniversary noting that the move is aimed at meeting the growing demand in the Kenyan market.
Speaking during the event, Old Mutual Kenya CEO Arthur Oginga said rebranding the company will be in a better position to serve Kenyan customers.
“As one integrated brand across East Africa, Old Mutual will be well-positioned to build its long-term savings, protection, investment, and lending businesses
“East Africa is growing as a regional investment and business hub, with this growth comes new opportunities for Alternative Investments, innovation, and expansion, and as Old Mutual Kenya we are ready to partner with Kenyan customers, communities, and stakeholders to ensure we harness this potential,” said Oginga.
On his part, CEO of Old Mutual Limited Iain Williamson said the group’s commitment will be directed towards to growing and protecting the prosperity of customers and communities on the African continent.
As part of its strategy, the group will harness says it will harness African footprint to provide pooled cover for multinationals, product innovation and leveraging integrate financial services to realise economic growth.
Following the new development, the company will be rebranding its outlets in East Africa in phases, from Rwanda, Uganda, South Sudan and Tanzania by 2023.
Founded in 1845, Old Mutual Limited is a pan-African investment, savings, insurance, and banking group listed on the Johannesburg Stock Exchange, the Zimbabwe Stock Exchange, the Namibian Stock Exchange and the Botswana Stock Exchange.
Old Mutual has been operating in Kenya for more than 100 years.
In 2014 it acquired a controlling stake in Faulu Microfinance Bank and a year later, it similarly acquired stake in UAP Holdings PLC (formerly UAP Holdings Limited), unifying the companies as UAP Old Mutual Group.